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Green Impact is launching a new tool for engaging employees in sustainability:  Corp.Green.  If you have a high-level commitment to sustainability, but are struggling to engage your employees from the bottom-up, this is the tool for you. It easily allows you to grow your green team, launch targeted, branded initiatives that are visible and tangible, capture pledges and ideas and report progress by location.

Inspire new behaviors, save money and reduce your footprint!

We are seeking four companies interested in piloting the new program. We are offering: basic Corp.Green package, plus eight hours of strategic consulting time from Green Impact, one personalized, branded campaign of your choice, free upgrades and no additional fees for the first year (unless over 200 employees use tool). A $22,000 value for only $11,000–a 50% savings for first adopters. Call Deborah to discuss this opportunity at 415-302-2655.

Grow your green team

Easily launch new green campaigns

Share commitments and new ideas

Track and report progress across facilities

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A Roadmap to Sustainability—Are You Ready?

by Dfleischer on May 24, 2010

Today, the smartest companies are saving money and driving innovation by integrating sustainability.

Is your company positioned to capture the benefits of going green?

Potential benefits include expanded market share by product differentiation, enhanced brand value, reduced risk, smaller environmental footprint and cost savings.


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Social entrepreneurship—the art of creating programs with a transformative business model focused on bringing about large-scale, positive change—plays a critical role in building a more sustainable future by increasing income, improving environmental quality, creating jobs, and enhancing quality of life. But just like any start-up, there comes a time when a great idea needs an infusion of cash to have a large-scale impact. That is where the The Skoll Foundation comes into play.

The foundation, through its  Skoll Award for Social Entrepreneurship, funds social entrepreneurs working to solve global challenges, such as poverty, deforestation, water scarcity and access to health care. The award is a change agent’s dream: unrestricted funding and support  to take a promising solution to scale.

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Did you know that only five minutes of exercise in nature can boost your mood and  improve self-esteem?

At the Bay Area Open Space Council’s 11th Annual Regional Conference yesterday, Daphne Miller, M.D., Associate Clinical Professor, Department of Family and Community Medicine, UCSF spoke about the “Park Prescription”:  prescribing to patients they spend time in nature. While the convergence of natural lands and health is still a fringe topic, it is a growing area of peer-reviewed research.

Miller explained that she has actually started to give park prescriptions in her office. By using two web-based resources, the California State Parks Find Recreation website and the Bay Area Open Space Council’s Transit to Trails website, she can provide patients a concrete “prescription”:  directions with maps and distances to open space areas.

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At the Bay Area Open Space Council’s 11th Annual Regional Conference, Ashley Boren, executive director of Sustainable Conservation, presented to a sold out conference about one of its new program areas:  ecosystem services.

I actually worked for Sustainable Conservation in its early days. It has grown from a start-up to an effective organization that “advances the stewardship of natural resources using innovative, pragmatic strategies that actively engage businesses and private landowners in conservation.” Its trademark approach is that protecting the environment can also be good for business. The organization’s climate, air, water and biodiversity initiatives promote practical solutions that produce tangible, lasting benefits for California. Its effectiveness lies in its ability to build strong partnerships with business, agriculture and government–and establishing models for environmental and economic sustainability that can be replicated across California and beyond.

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Sustainability Reporting: Six Tips for Writing a Winning CSR Report

May 10, 2010

EcoStrategy Group’s new report, Trends in Sustainability Reporting:  A Close-Up Look at Bay Area Companies, provides a helpful overview of the business value for reporting on environmental sustainability and a solid checklist of issues to take into consideration if you are about to embark on a [...]

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Sustainability Communications: Four Ideas for Bringing Your Green Communications to Life

April 7, 2010

Do you want your written communications to inspire new actions?
Over the weekend, I was reading a few of the books in my pile on organizational change and motivation and I started thinking about how these concepts could be integrated into my current sustainability writing projects.
How can we create CSR reports, corporate [...]

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Five Green Campaign Ideas for the Office

March 16, 2010

Earth Day has come and gone. But hopefully your commitment to sustainability goes beyond Earth Day. Spring is the perfect time to remind employees of your commitment, highlight programs and accomplishments and launch a new campaign.
Pick Something Tangible and Visible
While greening your data center, reducing packaging or cutting energy use might be your most strategic [...]

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Best Practices for Engaging Employees in Sustainability: Spotlight on Deloitte

February 8, 2010

What do you think of when you hear Deloitte?
You might think of a professional services firm or Big Four auditor. Today, the company has also put a big green stake in the ground, both looking internally to green its operations and as an offering in its consulting practice.
Two aspects of this work are [...]

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If You’re Going to Be Naked, You’d Better Be Buff: Highlights from the Green Business Forum 2010

February 8, 2010

Just posted today on GreenBiz.com, but I have a racier image

At  last week’s State of Green Business Forum 2010, Joel Makower got the session “Green Marketing in the Age of Transparency” off to a great start with his trademark humor, joking that for businesses today radical transparency is like going through one of [...]

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